If you think Telegram is just for listening to music, downloading clips, and late-night scrolling, YOU ARE WRONG! Telegram directly connects you to your audience, without complicated algorithms getting in your way. One of the best ways to make money through Telegram is to sell products and services. In this article, we will introduce the 10 best items to sell on Telegram and explain different methods to do so.
Why Is Telegram a Good Selling Platform?
Before moving to the next part, let’s see why Telegram is a good selling channel.
1) Telegram is widely used in all countries except China, Iran, Cuba, Pakistan, Thailand, Vietnam, Somalia, Pakistan, Nepal, and Kenya. The large user base has made Telegram a wonderful selling channel.
2) It has plenty of features that help you grow faster, like channels, groups, bots, mini-apps, and payment gateways.
3) Unlike Instagram, TikTok, and other platforms that hide posts behind algorithms, Telegram helps your content reach the right users (AKA the subscribers and those searching for things you sell).
4) Telegram supports various content formats, including text, images, videos, audio, and files up to 2GB (or 4GB with premium). So, you can create valuable content without any limit.
5) It keeps users’ data safe by using the MTProto encryption protocol. As an online shop, you shouldn’t joke about your customers’ personal and bank information.
10 Best Items to Sell on Telegram
If you ask AI “what are the best items to sell on Telegram?”, it will say there is no best item as the regions, budgets, and audience’s preferences greatly affect the market. However, our team dug deep into this matter and achieved interesting conclusions.
In the following paragraphs, you’ll get to know the top-selling items on Telegram.
Digital Products & Services
Popular digital products and services on Telegram are, respectively:
1. Subscription services: create exclusive, valuable content and receive subscription fees from the users. If you are eager to know more about subscription services, read this article (examples included).
Important Note: Almost all subscription businesses inside Telegram create a channel to share their content. Then, they manage the subscribers with bots, like SmartBotsLand Subscription Bot, to keep this automated and in order.
2. Educational materials: besides its video call, Telegram has many other features that teachers can use to make money. For example, they can sell pamphlets, test samples, flashcards, etc. via bots. Or they can create group chats for discussions, updates, and answering questions, and make money by getting membership fees.
3. Software and applications: the third best item to sell on Telegram is software and applications. VPNs, antivirus software, and custom bots are the most popular ones in 2025.
4. Artworks: WordPress plugins and themes, social media templates, sticker packs, custom wallpapers, sound effects, and NFTs are among the top-selling items on Telegram. The easiest
5. E-books, articles, and how-to guides: if you are a writer or have access to certain e-books, you can sell their files on Telegram. Also, those who know how to work with specific equipment and tools can sell how-to guides as PDFs, MP3s, and MP4s.
Physical Products
6. Fashion and beauty products: businesses that sell clothes, cosmetics, and skincare products are growing at an unbelievable speed. So, it’s safe to say that these are the best items to sell on Telegram, even better than digital products.
7. Household items: top-selling household items on Telegram are air fryers, blenders, multi-cookers, smart coffee makers, and pots. The least favorite ones are meat mincers, slow cookers, and gadgets that only perform one task.
8. Electronics and gadgets: mobile phones, laptops, headphones, gaming consoles, speakers, security cameras, phone cases, and camera accessories are high-demand products on Telegram (and everywhere else tbh).
9. Stationery: create a store bot and sell cute, classic, and unique stationery. As experience shows, those shops that sell stationery packs at an affordable price are more successful than others.
10. Health and fitness products: items related to gym, fitness, and health are also popular among Telegram users. Vitamins, protein powders, herbal teas, and pet supplements.
2 Ways to Sell Things on Telegram
There are two ways to sell products and services on Telegram.
A) Channel
You can create a TG channel and upload the photos and description of your products/services there. The customers then message you (or another admin) to place their order, pay for the product, and have their payment confirmed. Some business owners add a third-party bot to process payments and link a “discussion group to their channel” to receive feedback from customers and connect with them more closely.
B) Store Bot
The easiest and best way to sell things on Telegram is to create a store bot. These bots are quite like websites, especially WooCommerce, with one BIG difference: their development and maintenance costs are surprisingly lower. To develop your mini app store bot:
- Open BotFather and create a bot. You should choose a name, description, photo, and username for the bot. Then, the bot gives you a string of characters, AKA a token.
Note: We have a full article about BotFather’s commands and how to create a bot (pictures included).
- To develop a professional store bot, use a bot builder like SmartBotsLand. Sign up with your email, insert your token, upload the products, and enjoy your store (and 7-day free trial). SmartBotsLand’s store bots support fiat and crypto gateways. Of course, you can set other payment methods as well. Look at the picture below to see some samples of it.
Be Careful of These Risks When Trying to Sell Things on Telegram
⚠️Shipping cost & speed
If you’re selling physical products, shipping can be a huge problem for you. International shipping is expensive and slow. Customers expect quick delivery, while it’s hard and expensive to send heavy objects overseas.
How to overcome it: Start with lightweight items (e.g., accessories, small gadgets, and tools) and prioritize local buyers.
⚠️Customers’ trust issues
Except for SmartBotsLand, which has built-in famous gateways, other store bots use third-party payment systems, or the customers MUST use the “bank transfer” method. If you only accept crypto or direct transfer, people may hesitate.
How to overcome it: Give customers more than one payment option. Crypto and fiat gateways, bank transfer, and wallet are the most common payment options on Telegram. Also, share reviews, testimonials, and product photos/videos to gain customers’ trust.
⚠️Legal issues
Telegram is more open than most platforms, but it still has strict regulations, and you may face legal issues if you disobey them. Telegram is specifically strict on:
- Violating copyright and selling others’ digital content (like ebooks, courses, movies, and software).
- Selling drugs and guns.
⚠️Intense competition
Trendy items (like fidget spinners in 2017, or AI courses in 2024) are good for gaining new subscribers, but the competitors are ready to copy and take over the market. Within the blink of an eye, hundreds of other sellers will pop up and sell your products at a much lower price. Therefore, if your product is not unique, you will lose the market very soon.
The Last Words
In 2025 (and probably the coming year), the best items to sell on Telegram are digital products and fashion-related goods. As the number shows, the online shops selling these items are growing at a faster pace than others.
However, if you want to be successful in this field, don’t just focus on “what to sell,” but “how to sell”. Telegram bots are gaining attention all over the world, and due to their low costs and high security, they can be replaced by ordinary websites. So, start creating your bot and be ahead of your rivals.
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FAQs
- What sells best on Telegram right now (in 2025)?
Subscription services, digital educational materials, AI-related stuff (like prompts and analysis), clothes, beauty and skincare products, accessories, and household items are the best items to sell on Telegram.
- Is it better to sell digital or physical products on Telegram?
In general, selling digital products is easier and safer than physical ones. There is no shipping cost, the item is delivered as soon as the purchase is made, and there is no need to rent a warehouse. So, the best items to sell on Telegram are subscription services and educational materials.
- How are payments made on Telegram?
You can accept payments using TON (Telegram’s blockchain) or reliable gateways like PayPal, Stripe, or CoinPayments. Telegram accepts both fiat and crypto gateways.
- What should I do to avoid scams and bans?
Telegram uses AI to find those who sell illegal products or violate copyright. Therefore, focus on legal products and avoid copying/pasting others’ content.
